BoyleSports Launch New Brand Identity

Tuesday December 9th saw BoyleSports launch its new brand identity at their Grafton Street shop.

Owner John Boyle unveiled the new brand with the help of jockey, Barry Geraghty, former GAA footballer, Ciaran Whelan and soccer pundit, Eamonn Dunphy.

In November, BoyleSports offered betting on 16,000 In-Play events which was a 100% increase to the 8,000 that were on offer in November 2013.

Commenting on the new brand launch, John Boyle, CEO of BoyleSports said “The new brand launch further signifies to customers that BoyleSports are serious about sport and that you can always Bet On Boyle to have you covered for any sporting event that you wish to bet on.”

He added “We had over 16,000 In-Play events to bet on in November which was a massive 100% increase on the 8,000 in November 2013. This further solidifies our efforts to ensure that BoyleSports’ customers can get the best betting experience possible here, there or anywhere through all of our betting channels.”

Barry Geraghty – Fav Sporting Moment In The Last 25 Years

Barry Geraghty – Bobs Worth, Sprinter Sacre & Simonsig Cheltenham Prep

Eamon Dunphy – Fav Sporting Moment In The Last 25 Years

Eamon Dunphy – Ireland’s Euro Chances & Lack Of Aviva Atmosphere